Jonathan Strietzel: “Creating the Digital You”

By Dog and Pony Editor – November 6th, 2008 @ 3:21 pm

Jonathan Strietzel is the Co-founder and Chief Creative Officer of BigStage.com a new digital media company that is bringing digital versions of real people to life. For those of you who’ve dreamed of staring in a blockbuster movie or TV show alongside their favorite actor, or perhaps you’ve wanted to save the world in a video game, rock out on a music video, BigStage.com offers you the opportunity to do so in less than 30 seconds. Sound like fun? Well this seemingly innocuous idea turns out to be big business. This completely new entertainment vertical will be a big win for advertisers who are constantly looking for creative new ways for people to interact with their product.

Web customization, in the cyberworld, is growth of user-centric Facebook applications, YouTube videos, and MySpace pages. What started out as merely cartoon-like image engines, shifted toward three-dimensional architectures where users have been able to give life to their pint-size replicates. BigStage.com has taken it one step further from a static format into a fully interactive functionality, where the possibilities are seemingly endless. The genius behind this company is that it takes an “open stage” platform, where users can simply download an API toolkit and use structural bits of content to create king

This is evidenced just by looking at the explosive their own microsight. In essence, the site turns into a network engine where users build, customize and improve features and contribute directly to the site’s growth.

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